blogging for making money online

Why Blogging Is Important For Making Money Online

In keeping with the subject of blogging for money, today I would like to share with you an infographic I came across online. The infographic gives us a summary of why blogging is important for making money online and why you need to start blogging seriously if you want your bottom line to soar.

All successful online and offline businesses have an active blog and many of their customers purchase products straight from their blog.

As I said before, blogging is time consuming but if you are online to make money it is worth the effort.

Summary of Why Blogging Is Essential For Making Money Online

The summary was taken from the infographic below.

1. Blogging has been identified as one of the best ways to attract customers. 57% of companies with a blog claim that they have acquired customer from their blog.

2. Blogs highly affect consumer buying behavior

  • 61% of US consumers have made purchases based on a blog post
  • 77% of Internet users read blogs
  • 81% of US customers trust advice and information from blogs
  • 82% of customers enjoy reading relevant content from brands
  • 70% of customers learn about companies through articles rather than ads

3. Blogging is one of the most effective ways to get more traffic

  • Companies that blog have 80% more new visits
  • Blogging 16-20 times a month has earned businesses twice as much traffic
  • Businesses with over 200 total blog articles got 4.6 times more traffic than those under 20 blog posts

4. Blogging affects lead generation

  • Small businesses with blogs generate 126% more leads
  • B2B marketers using blogs generate 67% more leads
  • Blogging 16-20 times per month earns nearly 3 times more leads

5. Marketers prefer blogging over other marketing methods

  • 37% of marketers believe that blog posts are the most important type of content marketing
  • 25% of marketers believe that blogging has the highest ROI (Return On Investment) of all marketing activities

Now, let’s examine this this beautiful and important infographic in more detail.

[Infographic] – How Blogging Affects Your Bottom Line

How Blogging Affects Your Bottom Line
Courtesy of: Quick Sprout


As you can see, blogging is important for making money online. Actually, it is very important! But as I mentioned in the previous article on blogging for money, serious blogging takes an effort and dedication. It is not for everyone. But for those that are serious about making income online, blogging is a must! It is also important even for small offline businesses. If they run an active blog, blogging will help them beat their competition .

So get out there, start blogging in earnest. The financial benefits are worth the effort. And, don’t forget to drop me a line in the comments. That way I know you were here and I can go visit your blog in return and leave you some comment love.

To find out how I consistently make money online click below to watch the video

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5 Responses to Why Blogging Is Important For Making Money Online

  1. Duryab Aziz August 20, 2015 at 4:10 pm #

    I have already created a blog and writing useful content on it, and helping other blogger.

    I liked this article, because you have covered important points.

    Thanks for the article…

  2. Craig Dassow January 20, 2015 at 11:22 pm #

    This is just a great resource to show people that are not quite sold on blogging but it is also a very good resource for those of us that are blogging but need to see the big picture. Thanks for sharing this resource with us.
    Craig Dassow recently posted…How to Turn Your Facebook Fan Page Into a Lead Capture MachineMy Profile

  3. Michel Snook January 19, 2015 at 12:41 pm #

    Hello Dita!

    Valuable blog post! Interesting statistics about how blogs highly affect online buying behavior. That is a reason why I have several review niche blogs. What is encouraging is that 77% of Internet users read blogs and 61% have made purchases based on a blog post – that’s fantastic!

    Also like the point about the merits of blogging 16-20 times a month and has earned businesses twice as much traffic, Wow! It set the tone for how often a blog owner should be interacting on a blog to generate the benefits of that traffic.

    Another valuable point is how to make sure your blogging efforts actually generate results, don’t want to squander time invested in it. 🙂
    Michel Snook recently posted…Top Lies About Affiliate MarketingMy Profile

    • Dita Irvine January 20, 2015 at 9:02 am #

      Hey Michel,

      Seeing some of the statistics surprised me somewhat too. And as you said, it is very encouraging for bloggers who blog for business. But look at the giants in the industry. They get millions of visitors to their sites and yes, they do blog consistently and frequently. This is the key for success. I would not be surprised to see that with your prolific blog you also see good results. You publish quality articles regularly and often. I’d love to hear about your results.
      Dita Irvine recently posted…Is Blogging For Money Something For You?My Profile