Today I received an email from Andy Bailey, the developer of the Commentluv plugin. The subject was “some scary serious news about Andy Bailey”. My first thought was that with all the changes Google has been implementing lately, Andy is going to give up on my beloved commentluv plugin. If only…
Back to the story…The email was aimed at the subscribers on Andy’s list. A list with whom Andy Bailey formed an amazing relationship built on trust and value. A list of subscribers that Andy nurtured and recognized not only as means to acquire sales but a list that he considered first and foremost as human beings.
My heart sank as I was reading the email. Andy Bailey announced some changes, but not because of another Google prank but because Andy was diagnosed with MS. He was diagnosed with multiple sclerosis on December 8th, 2012 and the email was to let his subscribers know that as a result of his illness we, the subscribers, may experience some changes.
The changes that Andy mentioned
- you might have to wait a little longer for support responses or email replies but, generally you wont notice.
- if you want to contact me then it’s best to use the support ticket system rather than emailing direct so I can keep a track of the thread of conversation.
…and when I get funny days where I can’t type properly because my hand is numb or I accidentally put on someone elses legs when I get up in the morning, I’ll study some more..
- I am hoping that you’ll find what I learn useful..
- things like Facebook advertising
- paid traffic (<– this is actually fun to do if you get it right)
- funnels.. not just sales funnels, but opt-in funnels and others
- media buying
- solo lists (<- not learned about this yet)
- PPC (and how to use it to promote products)
- PPV (banner ads and how to use them)
I’ll do the buying and spending and experimenting so you don’t have to
There were several things that really touched me in Andy Bailey commentluv email
- The courage it took for Andy to publicly disclose the disease that is ravaging his body
- The unselfish attitude that Andy displays towards his followers to ensure they will understand some changes to his support
- The strength to place the adversity behind, dust himself off and continue his wonderful work
- The acceptance of his limitations to embrace other venues to help his fellow marketers
I have dealt with Andy for almost a year since I purchased commentluv for my blogs. He is one of the most approachable marketers I have come across. I came to really like him as he never dismissed my, perhaps naive, questions when I corresponded with him. He always obliged me with kindness and understanding. For that I respected him and when he emailed me an offer I never dismissed it but always examined it carefully because I knew he was sending me something of a value.
I have learned a few things from this email apart from the sad news.
- There is no difference between the “list” and the “list owner”. We are all human beings on equal footings. At least it should be like that!
- The business must continue no matter what happens.
- When adversity strikes us or we fall, we must get up and continue even if the pace may not be the same.
The outpouring of well wishes, support and helpful suggestions on Andy Bailey’s Facebook page and his post is incredible. I too wished him well. It is interesting to see that when in need most people come together. Whether you are familiar with Andy Bailey and his commentluv plugin or not, he needs our support. After all we are a family, we are all marketers.