Week two of the Quick Start Challenge was very exciting. It was about “Free Traffic To Your Website”. This week Dean Holland shared with us free traffic methods that he used when he was training with his mentor Alex Jeffrey. By using these methods he was able to acquire over 8000 visitors to his site in 7 weeks. Afterwards, the traffic remained at an average of 100 visitors per day. Not a small feat.
The Quick Start Challenge – The Big Beginning challenged us to establish ourselves online by creating a blog. Once the blog is created it has to become visible to readers online. To be visible the blog needs traffic.
I am sure you will agree that traffic is the single most important element for online success. No matter how beautiful or informative your site is, if there is no traffic all the efforts you expended into building your site mean nothing. Without traffic you don’t have any readers to read your post, you cannot build an email list and without traffic you cannot benefit from advertisers, such as Google Adsense. Simply put, no traffic = no possibility to make money money or build your list. Without traffic, the game is over!
There are two kinds of traffic a site can get:
- Free Traffic
- Paid Traffic
Paid traffic as the name implies is traffic that you buy through various types of advertisements including Pay Per Click (PPC). This is costly, requires experience and certainly it is not suitable for a novice.
The ultimate goal to you as an internet marketer is to get free traffic to your website organically. This will happen after your site/brand will become recognized and you will see your site on the first page of Google, Bing or other search engines. This process takes time and a serious effort that includes providing quality content to your site consistently and regularly promoting your site. All the free promotion of your blog will bring you free traffic and eventually it will result in your site becoming recognized. Recognition will help push your site to the top of search engine rankings.
Free Traffic To Your Blog
Dean Holland alluded to several free traffic sources. However, because the teaching of this course rely primarily on his own experiences at his own beginning, he mainly concentrated on the two fail-proof sources that brought him success initially. Most likely you have heard of them already, but because of their simplicity you failed to appreciate their power.
but by a series of small things brought together.
~~ Vincent Van Gogh
Forum participation – every internet marketing newbie is told to participate in an online forum. Most internet marketing beginners will join a forum, participate a little, and then move on. Why? Because they never realize the power of forum participation and do not grab the opportunity that the forum offers them. I am just as guilty.
Most online forums allow the participants to include a signature that links to the participant’s website. Most frequently the link is in the form of a keyword rich anchor text that describes your website. When you post on the forum chances are that someone will click on your link and visit your website. Voila! You just got free traffic. As Van Gogh quote implies, if you participate often and consistently, many people will visit your blog and even better, they will get to know you, trust you and share your site with their friends. This method can be applied to any niche. Most niches have high powered forums that you can join and participate in.
Blog Commenting – is another simple yet underestimated and undervalued activity that will help you bring traffic to your website. Most people comment on blogs with lame comments to just simply acquire a backlink to their site (if the site owner approves the comment). That is such a waste. When commenting you are allowed to include your website. Sometimes you are even allowed a keyword rich anchor text. When your comment is genuine, informative and contains a suggestion or your opinion, other commentors will notice you and will click on your website. That means more free traffic to your website. How sweet! To boot, the person that will visit your site may leave you a comment.
I like sites that use a plugin called commentluv (I use it too). These sites allow you to comment and at the end of your comment one of your latest posts shows. This way anyone who likes what your link says can visit your blog. I get a lot of visitors to my site through these links. You should investigate the commentluv plugin for your blog.
Having other people commenting on your site is very important. One of the biggest mistakes that the owners of a website do is that they do not respond to comments and do not interact with their visitors. Social interaction is a new way to conduct business online. When you will begin to understand that your website is a social platform, you’ll get it and your business will improve. Google values social interaction, it perceives your site as important and it will improve your rankings.
Neither of these methods are going to give you an instant result. As well, nothing will happen if you do not take regular and consistent action.
Of course, there are other free traffic methods, including social platforms such as Facebook, Twitter, Google plus, Pinterest and more. These are excellent vehicles for delivering free traffic to your website. Another method that delivers traffic is publishing articles to well respected ezines.
In addition to traffic generation, Dean discussed the importance of tracking our traffic. It is important to know where the traffic is coming from when we set up any traffic generating campaign. The data helps you choose what works and discard what does not.
In summary, in order to generate residual income you have to have traffic and preferably, especially at the beginning, you want to drive free traffic to your website as much as possible. Week 2 of the Quick Start Challenge gave us two simple yet efficient source of free traffic and challenged us to use these methods to get traffic to our blogs.
Do you know of other free ways to drive traffic to a website. Please share your ideas through the comments.